In a checklist note posted this July to Practical Guidance®'s website, Nelson Mullins partner John F. Kuppens and senior associate Kelly M. Reid shared their insight in to the relationship between social media and customers — and how that has changed the relationship of companies and their customers over time, especially in the social media era of the last ten years.

"This checklist provides best practices and considerations for companies producing or marketing products that are subject to a product recall by the U.S. Consumer Product Safety Commission (CPSC) when the recall notice to consumers will be publicized via social media. This checklist is industry neutral and based on federal laws and regulations," Kuppens and Reid wrote.