Bob Coffield will be a featured speaker at the 2025 Fall Conference of the West Virginia Medical Group Management Association (WVMGMA).

Coffield will co-present with David Givens on “AI Integration and Risk Management” to provide attendees with a comprehensive overview of how artificial intelligence is transforming clinical operations, administrative workflows, and patient engagement strategies. This session will explore real-world applications of AI in medical group settings, highlighting opportunities to improve efficiency, reduce costs, and enhance care delivery. Attendees will gain insights into emerging technologies, implementation frameworks, and case studies that illustrate successful AI adoption. In addition, the presentation will address critical legal, ethical, and compliance challenges—including data privacy, algorithmic bias, and liability risks—offering practical guidance on how to navigate these issues responsibly and effectively.

For more information to register and attend the 2025 Fall Conference, visit the WVMGMA website.