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Idea Exchange
Amanda Norcross
Partner
Atlantic Station
201 17th Street NW
Suite 1700
Atlanta, GA 30363
201 17th Street NW
Suite 1700
Atlanta, GA 30363
amanda.norcross@nelsonmullins.com
Amanda Norcross concentrates her practice in the areas of mergers and acquisitions. Ms. Norcross chairs the Diversity and Inclusion Committee of the Mergers and Acquisitions group. She also co-chairs the Human Capital Management Industry Group.
Amanda Norcross concentrates her practice in the areas of mergers and acquisitions. Ms. Norcross chairs the Diversity and Inclusion Committee of the Mergers and Acquisitions group. She also co-chairs the Human Capital Management Industry Group.
Experience
Following is a selected sampling of matters and is provided for informational purposes only. Past success does not indicate the likelihood of success in any future matter.
Experience
- Counseling buyers and sellers in connection with mergers, stock sales, asset sales, recapitalizations, spin-offs and similar transactions
Representative Transactions
Staffing Industry
- Acquisition of a clinical/scientific staffing business by a public company
- Sale of developer of workforce management solution to private equity buyer
Healthcare IT and Healthcare Industries
- Minority recapitalization (partial sale) of a healthcare IT business financed by an independent sponsor, a private equity company and a senior lender
- Sale of pharmaceutical waste disposal device manufacturer to strategic buyer
- Sale of population health management company to strategic buyer
- Sale of cardiac monitoring device manufacturer to strategic buyer
- Represented public company in divestiture of healthcare packaging business
- Acquisition of company providing marketing consulting services and analytics to pharmaceutical and biotechnology company
- Sale of business that develops healthcare benefits eligibility and selection software to a private equity-backed strategic buyer after satisfying another potential buyer’s right of first refusal
- Sale of recovery audit services company to private equity firm
- Sale of trauma and addiction treatment center to strategic buyer
- Acquisition of specialty needle manufacturer by public company strategic buyer
- Acquisition of guide wire and introducer manufacturer by public company strategic buyer
Sell-Side Engagements
- Sale of a youth sports training business to a strategic buyer, by means of a tax-deferred merger
- Sale of a business providing enterprise content management software, SaaS solutions and related services to a private equity group, with a tax-deferred equity rollover
- Sale of automotive parts manufacturer to strategic buyer
- Management-led private equity majority recapitalization of affiliated companies in the online B2B incentive program business
- Recapitalization of a business which provides a cloud-based dataset for business development professionals, financed by private equity groups and a mezzanine lender
- Sale of luxury resort to private equity group
- Sale of a business in the fire and life safety industry, to a private equity-backed strategic buyer, with a tax-deferred equity rollover
- Sale of designer, fabricator and installer of luxury kitchen and bathroom countertops to private equity-backed strategic buyer
- Leveraged recapitalization of high-end tile distributor
- Sale of agribusiness that is Georgia’s largest peach producer to private equity group
- Leveraged recapitalization of provider of design, engineering and project management for workplace technologies
- Sale of payments and document imaging company to private equity- backed strategic buyer
- Sale of telecommunications retail stores to strategic buyer
- Sale of technology enabled services business to private equity-backed strategic buyer
- Sale of agribusiness that is one of Georgia’s largest peach and pecan producers to private equity group
- Represented selling partner in the hospitality software industry under a mandatory buy-sell provision
- Sale of distressed family-owned specialty uniform manufacturer and distributor to a private equity-backed strategic buyer
- Sale of a master distributor, supplier and wholesaler of fittings, flanges and valves to strategic buyer
- Sale of 27 franchised quick service restaurants to strategic buyer
- Sale of vacation rental property management software business to a publicly traded strategic buyer
- Sale of provider of advanced electronic manufacturing and technology services to strategic buyer
Buy-Side Engagements
- Acquisition of accounting and finance services firm for private equity-backed strategic buyer
- Management buyout of two construction companies
- Acquisition of a biotech division of a distressed company
- International joint venture to develop and operate a state-of-the-art steel processing and distribution center
- Acquisition of transportation and logistics technology solutions company for strategic buyer
- Acquisition of financial wellness SaaS business
- Acquisition of technology enabled services business to expand geographic footprint to Europe
Capital Raises
- Represented genetics testing business in connection with common stock financing
- Represented SaaS business in connection with Series Seed financing
- Represented transportation and logistics software solutions company in Series A financing
- Represented inventory management and order fulfillment software platform company in Series A financing
- Represented fabless semiconductor manufacturer in Series A financing
- Represented co-working space company in Series A financing
Education
-
University of Georgia School of Law,
JD,
cum laude
(2005)
- Member of the Georgia Law Review
- Georgia Institute of Technology, BS, Management, highest honors (2002)
Admissions
- Georgia
Practice Areas
Following is a selected sampling of matters and is provided for informational purposes only. Past success does not indicate the likelihood of success in any future matter.
Experience
- Counseling buyers and sellers in connection with mergers, stock sales, asset sales, recapitalizations, spin-offs and similar transactions
Representative Transactions
Staffing Industry
- Acquisition of a clinical/scientific staffing business by a public company
- Sale of developer of workforce management solution to private equity buyer
Healthcare IT and Healthcare Industries
- Minority recapitalization (partial sale) of a healthcare IT business financed by an independent sponsor, a private equity company and a senior lender
- Sale of pharmaceutical waste disposal device manufacturer to strategic buyer
- Sale of population health management company to strategic buyer
- Sale of cardiac monitoring device manufacturer to strategic buyer
- Represented public company in divestiture of healthcare packaging business
- Acquisition of company providing marketing consulting services and analytics to pharmaceutical and biotechnology company
- Sale of business that develops healthcare benefits eligibility and selection software to a private equity-backed strategic buyer after satisfying another potential buyer’s right of first refusal
- Sale of recovery audit services company to private equity firm
- Sale of trauma and addiction treatment center to strategic buyer
- Acquisition of specialty needle manufacturer by public company strategic buyer
- Acquisition of guide wire and introducer manufacturer by public company strategic buyer
Sell-Side Engagements
- Sale of a youth sports training business to a strategic buyer, by means of a tax-deferred merger
- Sale of a business providing enterprise content management software, SaaS solutions and related services to a private equity group, with a tax-deferred equity rollover
- Sale of automotive parts manufacturer to strategic buyer
- Management-led private equity majority recapitalization of affiliated companies in the online B2B incentive program business
- Recapitalization of a business which provides a cloud-based dataset for business development professionals, financed by private equity groups and a mezzanine lender
- Sale of luxury resort to private equity group
- Sale of a business in the fire and life safety industry, to a private equity-backed strategic buyer, with a tax-deferred equity rollover
- Sale of designer, fabricator and installer of luxury kitchen and bathroom countertops to private equity-backed strategic buyer
- Leveraged recapitalization of high-end tile distributor
- Sale of agribusiness that is Georgia’s largest peach producer to private equity group
- Leveraged recapitalization of provider of design, engineering and project management for workplace technologies
- Sale of payments and document imaging company to private equity- backed strategic buyer
- Sale of telecommunications retail stores to strategic buyer
- Sale of technology enabled services business to private equity-backed strategic buyer
- Sale of agribusiness that is one of Georgia’s largest peach and pecan producers to private equity group
- Represented selling partner in the hospitality software industry under a mandatory buy-sell provision
- Sale of distressed family-owned specialty uniform manufacturer and distributor to a private equity-backed strategic buyer
- Sale of a master distributor, supplier and wholesaler of fittings, flanges and valves to strategic buyer
- Sale of 27 franchised quick service restaurants to strategic buyer
- Sale of vacation rental property management software business to a publicly traded strategic buyer
- Sale of provider of advanced electronic manufacturing and technology services to strategic buyer
Buy-Side Engagements
- Acquisition of accounting and finance services firm for private equity-backed strategic buyer
- Management buyout of two construction companies
- Acquisition of a biotech division of a distressed company
- International joint venture to develop and operate a state-of-the-art steel processing and distribution center
- Acquisition of transportation and logistics technology solutions company for strategic buyer
- Acquisition of financial wellness SaaS business
- Acquisition of technology enabled services business to expand geographic footprint to Europe
Capital Raises
- Represented genetics testing business in connection with common stock financing
- Represented SaaS business in connection with Series Seed financing
- Represented transportation and logistics software solutions company in Series A financing
- Represented inventory management and order fulfillment software platform company in Series A financing
- Represented fabless semiconductor manufacturer in Series A financing
- Represented co-working space company in Series A financing
Articles & Speeches
Recognitions
The bar rules of some states require that the standards for an attorney’s inclusion in certain public accolades or recognitions be provided. When such accolades or recognitions are listed, a hyperlink is provided that leads to a description of the respective selection methodology.
- Selected as a 2019 Georgia Trailblazer by the Daily Report, an ALM publication
- Recipient of the 2019 Emerging Leaders Award from The M&A Advisor
- Recipient of the Nelson Mullins Sara Turnipseed “Women on the Go” Award for Individual Contributions to the Promotion of Opportunity and Success for Female Attorneys
- Participant in the High Potentials Program, a development program sponsored by the Firm’s Diversity Committee and focusing on supporting women professionals in business development and leadership.
Community
- Board Member, Kate's Club (2018-present)
- Co-Chair, Kate’s Club Memory Walk (2019)
- Vistage Member
- Member, American Staffing Association
Amanda Norcross concentrates her practice in the areas of mergers and acquisitions. Ms. Norcross chairs the Diversity and Inclusion Committee of the Mergers and Acquisitions group. She also co-chairs the Human Capital Management Industry Group.
Experience
Following is a selected sampling of matters and is provided for informational purposes only. Past success does not indicate the likelihood of success in any future matter.Experience
- Counseling buyers and sellers in connection with mergers, stock sales, asset sales, recapitalizations, spin-offs and similar transactions
Representative Transactions
Staffing Industry
- Acquisition of a clinical/scientific staffing business by a public company
- Sale of developer of workforce management solution to private equity buyer
Healthcare IT and Healthcare Industries
- Minority recapitalization (partial sale) of a healthcare IT business financed by an independent sponsor, a private equity company and a senior lender
- Sale of pharmaceutical waste disposal device manufacturer to strategic buyer
- Sale of population health management company to strategic buyer
- Sale of cardiac monitoring device manufacturer to strategic buyer
- Represented public company in divestiture of healthcare packaging business
- Acquisition of company providing marketing consulting services and analytics to pharmaceutical and biotechnology company
- Sale of business that develops healthcare benefits eligibility and selection software to a private equity-backed strategic buyer after satisfying another potential buyer’s right of first refusal
- Sale of recovery audit services company to private equity firm
- Sale of trauma and addiction treatment center to strategic buyer
- Acquisition of specialty needle manufacturer by public company strategic buyer
- Acquisition of guide wire and introducer manufacturer by public company strategic buyer
Sell-Side Engagements
- Sale of a youth sports training business to a strategic buyer, by means of a tax-deferred merger
- Sale of a business providing enterprise content management software, SaaS solutions and related services to a private equity group, with a tax-deferred equity rollover
- Sale of automotive parts manufacturer to strategic buyer
- Management-led private equity majority recapitalization of affiliated companies in the online B2B incentive program business
- Recapitalization of a business which provides a cloud-based dataset for business development professionals, financed by private equity groups and a mezzanine lender
- Sale of luxury resort to private equity group
- Sale of a business in the fire and life safety industry, to a private equity-backed strategic buyer, with a tax-deferred equity rollover
- Sale of designer, fabricator and installer of luxury kitchen and bathroom countertops to private equity-backed strategic buyer
- Leveraged recapitalization of high-end tile distributor
- Sale of agribusiness that is Georgia’s largest peach producer to private equity group
- Leveraged recapitalization of provider of design, engineering and project management for workplace technologies
- Sale of payments and document imaging company to private equity- backed strategic buyer
- Sale of telecommunications retail stores to strategic buyer
- Sale of technology enabled services business to private equity-backed strategic buyer
- Sale of agribusiness that is one of Georgia’s largest peach and pecan producers to private equity group
- Represented selling partner in the hospitality software industry under a mandatory buy-sell provision
- Sale of distressed family-owned specialty uniform manufacturer and distributor to a private equity-backed strategic buyer
- Sale of a master distributor, supplier and wholesaler of fittings, flanges and valves to strategic buyer
- Sale of 27 franchised quick service restaurants to strategic buyer
- Sale of vacation rental property management software business to a publicly traded strategic buyer
- Sale of provider of advanced electronic manufacturing and technology services to strategic buyer
Buy-Side Engagements
- Acquisition of accounting and finance services firm for private equity-backed strategic buyer
- Management buyout of two construction companies
- Acquisition of a biotech division of a distressed company
- International joint venture to develop and operate a state-of-the-art steel processing and distribution center
- Acquisition of transportation and logistics technology solutions company for strategic buyer
- Acquisition of financial wellness SaaS business
- Acquisition of technology enabled services business to expand geographic footprint to Europe
Capital Raises
- Represented genetics testing business in connection with common stock financing
- Represented SaaS business in connection with Series Seed financing
- Represented transportation and logistics software solutions company in Series A financing
- Represented inventory management and order fulfillment software platform company in Series A financing
- Represented fabless semiconductor manufacturer in Series A financing
- Represented co-working space company in Series A financing
Education
-
University of Georgia School of Law,
JD,
cum laude
(2005)
- Member of the Georgia Law Review
- Georgia Institute of Technology, BS, Management, highest honors (2002)
Admissions
- Georgia
Practice Areas
Industries
The bar rules of some states require that the standards for an attorney's inclusion in certain public accolades or recognitions be provided. When such accolades or recognitions are listed, a hyperlink is provided that leads to a description of the respective selection methodology.
- Selected as a 2019 Georgia Trailblazer by the Daily Report, an ALM publication
- Recipient of the 2019 Emerging Leaders Award from The M&A Advisor
- Recipient of the Nelson Mullins Sara Turnipseed “Women on the Go” Award for Individual Contributions to the Promotion of Opportunity and Success for Female Attorneys
- Participant in the High Potentials Program, a development program sponsored by the Firm’s Diversity Committee and focusing on supporting women professionals in business development and leadership.
- Board Member, Kate's Club (2018-present)
- Co-Chair, Kate’s Club Memory Walk (2019)
- Vistage Member
- Member, American Staffing Association
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