Nov. 8, 2020
At October's final presidential debate, former Vice President Joe Biden dubbed his healthcare plan "Bidencare." While seemingly unremarkable, the nomenclature might actually say important things about Biden's health care strategy.
For starters, it could signal that the nation's next leader believes healthcare politics have evolved in Democrats' favor since Republicans wielded the terms "Hillarycare" and "Obamacare" as pejoratives to fuel voter resentment and score epic gains in the 1994 and 2010 midterm elections, respectively.
"I think he's willing to own it, Bidencare," Jennifer Pharaoh, managing director of federal strategies at Nelson Mullins Riley & Scarborough LLP, told Law360.
The moniker could also help Biden distance himself from his party's "Democratic socialist" members, who have advocated a "Medicare for All" program that would eventually eliminate private insurance.
"[It] helps distinguish his plan from some of the other Democrats," Pharaoh said. "He very much wanted to emphasize he was for a more moderate approach."
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